Our mission is to provide the highest quality service, and honest advice

Dr Mazen Sawaf, better known as Dr Max, is the CEO and founder of the Novomed brand, which he brought to the UAE from Beverly Hills, USA. It is headquartered in Dubai, and there are Novomed centers across Dubai, Abu Dhabi and Al Ain, including Integrative Medicine, Aesthetica, Allergy & Asthma, BrainMax, Rehab Hospital, Surgical Hospital and Home Care.

Prior to founding Novomed, Dr Max was the original founder of Emirates Hospital and CosmeSurge, two well-known medical facilities in the UAE, which he later sold.

With his new venture Novomed, his mission is to offer the UAE the best technology and best service, but above all, doctors who give honest advice.